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It’s Weird, But I’ve Started Writing Things Down and I Think You Should Too
If you’ve ever met me you’ll know that I live on my iPhone and I love the cloud and anything that has an app.
I met a guy from SalesForce once and we had coffee. He told me that the entire business is run on smartphones or tablets. They don’t even use laptops.
I secretly wish I could do that; run the business from here, on my iPhone, where I’m writing this.
But recently I’ve grown more of a fondness for paper and actually writing.
I don’t mean scribbling blogs down on paper – that would be bonkers for me. I mean to-dos, plans and strategies. I now plan talks on paper and I don’t use tech during my talks, either.
I realised the information wasn’t going in.
On holiday I read books, not iBooks and eBooks. I read from paper and the info goes in. When I read blogs like this online I skim read. You probably do the same.
This blog was written to be skimmed…
I know you’ll skim this so I create simple sections that you can skim to and still get some value from it. I’d rather that than you skim it and not get anything from it and not feel compelled to share it or come back again.
ANWAY… back to the paper and why it works.
Paper and pencils or coloured pens work because they put your brain into a different mode. Apparently It clears your mind for higher-level thinking and writing out your to-do list at the start of each day boosts your memory!
Digital content doesn’t do that. Writing stuff down does.
Writing a note in your iPhone is cool on the move and it’s saved to the cloud instantly… but you don’t remember it.
I’ve banned tech in my workshops
Yes, I love tech, but we’ve banned smartphone and laptops. In a digital marketing workshop? Yup! Because when you have all that tech it distracts the people there who are learning something new and when they type the notes they forget them. They might even be tempted to look at their work emails which isn’t going to help anyone while they’re meant to be learning!
Writing shit down works.
Also when they write it down in their Spaghetti Agency book they keep it and use it in the follow-up Skype. It’s like a treasured thing. Dionne even had it in the Testimonial video she sent us.
Ever felt a connection to a Word Doc in the cloud? Nope, me neither.
My plans, strategies and talks are now all created on paper because they’re tangible and they’re special.
There’s loads of stuff that it suits me to have in our online systems, but certain things I keep for paper.
I even create talks from brainstorms on sheets of paper with highlighters – and they NEVER make it to PowerPoint!
Start writing things down. It was a revelation for me and it might be for you
I have paper calendars for strategy and cue cards for talks and who knows what I might try next?
I met Michael Trigg a year or so ago and the system on his App is brilliant. Not only do I create talks using his way, but I’ve now applied it to workshops and strategies.
Grab a pen and paper and see the difference…
I love my iPhone but the content taken in from it is minimal at times.
What do you think? Do you write things down? Let me know in the comments… or send me a postcard!
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