Friday Digital Roundup
The Friday Digital Roundup is a witty take on the weird world of the internet. With fun stories from around the globe, it’s the only email newsletter you’ll actually read and enjoy!
We do love writing it, but clearly not as much as people like receiving it - just look at the response we got when a technical hitch meant it wasn’t sent out on time!
I didn't receive the Roundup. The Roundup comes on Friday. Therefore it can't be Friday.
No digital round-up this week?! My breakfast just wasn't the same without it :(
It's the only way to start your weekend and end the week! Miss it, miss out!
Sharing An Individual Facebook Post Via Email, Text or Message
Facebook Pages are a real bugger at times! (Honestly… what’s up with that?)
Years ago your posts would reach 100% of your audience… but now it’s more like 2%!
We understand why. I mean, most of the content from business pages is crap. It is, admit it.
So Facebook decided that only 1,500 stories would ever reach your personal timeline on a daily basis and not many of those would be organic (free) Facebook Page posts.
Understandably this annoys business owners and they want to know how to get more eyeballs on their posts.
One way to do this is to share the URL of your business Page post with your contacts…
We do this for clients when they have a really important post that needs traction online.
Link sharing helps with organic reach of a post, so I even do it if I’m boosting a post.
It’s really simple but we realised that not everyone knows how to find the exact URL for a specific post. So here’s how.
- Firstly go to your Facebook Page and find the post you want to share.
- Then click on the time or date that the post was shared.
- The post will then open up in a pop-up window.
- Copy the URL from your browser.
This URL is the one you can share on email, text, message or however you’re sharing it.
This method ensures the people you’re asking to share your post don’t have to do any hard work at all. Make it easy for folk if you want their help, OK?
By sending them the link to the exact post you don’t have to say “please share the last post I shared” or something equally as complicated. They just won’t bother.
Paste the link into an email or message and all they need to do is click on it to get to the post so they can comment, like or share.
Build yourself a silent army of traffic that you can send to your Facebook posts to give them some help
I imagine Facebook know if you send the same people there all the time though, so reserve this for the big posts that you really need to fly! Like many of our tips, this is to be used sparingly.
There are of course loads of other ways to help you get better reach on Facebook but this one comes up a lot and I use it myself and for my clients when I need to.
I hope it helps.
Tags associated with this articleFacebook
Post a comment
We'd love to know what you think - please leave a comment!