Friday Digital Roundup
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Spaghetti Minis – Half Day Marketing Campfires with Spaghetti Agency
“Marketing a small business is expensive, difficult to master, and should only be attempted by experts.”
Spaghetti Agency are here to show you, the small business owner, that you too can get results without being technical and spending a fortune…
Back in 2009 I accidentally joined the online marketing world as a van driver without a plan. I didn’t have a clue about marketing. I was told a lot of stuff, and at first I didn’t know what to believe.
So I began to read a lot, test a lot, and speak to people who knew what they were doing.
I saw a lot of small businesses spending a lot of money paying others to send tweets and update their Facebook pages for them… badly!
It annoyed me a little as the content was poor – mostly automated – and it was very dull. I was getting a far better response from ad hoc content sent from the back of a van.
I got into training SMEs because I was adamant I could help them do a far better job and get them more business by applying some very simple changes.
I want to talk to you about that smartphone of yours…
It’s the remote control of your life (copyright Gary Vee). It’s controlling more and more of your world and your customers’ worlds too.
It’s a powerful device, and a lot of us are addicted to it.
When you need the answers to something, you use your smartphone. (Although not during a pub quiz, of course.)
If your customers are anything like me, if you don’t appear in that phone when they look for what you do, you just won’t get the sale.
Appearing on local Google searches is not as hard as you might think.
- How would you like to be able to create really engaging and simple videos with less than a £50 budget?
- How would you like to appear on Page 1 of Google for free (just an investment of time?).
- And how great would it be to have some tried and tested templates and ideas for your emails, web pages, blogs, and social media posts – so you attract more attention and get more business?
It’s not that hard to be far better than your competition online… because most businesses simply aren’t doing it well.
Either they don’t know any better, or maybe they’re a bit lazy. They use tools and the same content and ideas as everyone else. Most are simply wasting their time working hard to blend in.
In 2012 I attracted the attention of the local and national press from a smartphone in a van…
In 2013 I won an award for generating 20,000 online hits to a blog about the town of Warwick.
In 2015 we launched a new brand that trended locally, grew to double the size in a year, and appears high on Google to people locally for the very things we offer.
It cost us very little but time… and a bit of know-how.
So we’re launching Spaghetti Minis – short and simple workshops for small business owners who need to get ahead
There are three workshops to choose from, with more coming this year.
Need all three? That’s fine too.
Powerful Copywriting for Business
Even with all the clever tricks and media-rich content you see online and on social media, words are still incredibly powerful and important to Google search – and getting people to say “yes!”. We’ll help you to create content that brings home the sales!
After this course you’ll be able to write words that sell across your website, social media, emails, sales letters, and more.
We’ll give you:
- Our tried and tested ideas for email marketing, blogging, and websites.
- Some of the tools and techniques used by famous copywriters that get results.
- A simple and effective ideas generator to keep your writer’s block at bay.
- Quick website critiques to prevent you from making some common mistakes which could be stopping people from buying from you.
Using Video Effectively for Business
Learn what to share, how to share it, and more importantly WHY video is the most powerful tool you have access to right now.
Yes, we know it sounds scary, but bear with us – we can help you get over the emotional and technical challenges of getting yourself on film.
We’ll give you:
- A crib sheet for your video content.
- A list of kit to make your videos professional for less than £50.
- Content ideas and what to do with your video once you’ve recorded it.
- Practice and expert tips on creating engaging video that sells yourself and your business.
- And help and advice for the timid, scared, and those allergic to their own image!
At the end of the day you’ll have more confidence, more ideas, and more motivation to get your video content created and out online.
The biggest opportunity is that most businesses simply aren’t using video, giving you the perfect place to make a huge impact!
Helping Your Customers Find You on Google
There’s no denying that we’re all on the move and searching for things, people and places from our phone, on the go.
This gives small businesses a massive opportunity to stand out… but the majority aren’t taking it.
You could be found by way more people, just by making a few changes.
And yes, this is for you if you’re not interested in learning a whole heap of technical stuff but you’d like some help getting found online.
We’ll show you:
- How to dominate the front page of Google for zero budget.
- What you need to have on your website to help you appear higher in the listings.
- A simple way to use keyword research – the most important part of Google.
- Plenty of quick ideas to push your business under the nose of your customers.
Right now, right this very second, there are people searching for you or what you do. We’re going to help you jump up and wave at them!
Getting sales from the internet has been over-complicated and made to sound technical and scary. It doesn’t have to be that way.
We’ll show you how you can simply and cost effectively gain more clients, right from the comfort of your shop or office.
No bull, just beef!
*** These workshops have been specifically designed for small business owners with little time or technical experience.***
If you have a thirst for more business and a frustration at the ever-changing online world, we can help you.
We’ll explain it all simply, and give you the tools to take away to put it all into practice right away.
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